SKYMINT to become first-ever cannabis sponsor of ArtPrize, the world’s busiest public art event
“Since our inception, SKYMINT has been dedicated to celebrating the intersection of cannabis, art, culture and community,” says SKYMINT Senior Director of Marketing, Aimee Michalak. “ArtPrize and Sheefy McFly are treasures of that of Michigan cultural heritage, and we are honored to have this incredible opportunity to join forces to both launch and close the America’s Largest Biennial Event. ”
As an official 2021 Main sponsor ArtPrize, SKYMINT will host the festival October 1st closing event at the Atrium, in honor of the artists participating in ArtPrize 2021. In addition, SKYMINT collaborates with the Detroit-visual artist, muralist, musician and designer, Sheefy mcfly, to launch ArtPrize 2021 with a (September 16 and 17; 6 pm-10pm) immersive installation event titled “The SKYMINT X Sheefy Experience” in the transformed tent and social area of the ArtPrize “Welcome Center” in Canal Park.
Located on the edge of the city’s river and right in front of its host, City-built brewery company, the “SKYMINT X Sheefy McFly Experience” will simultaneously serve as Sheefy McFly’s unique submission to the ArtPrize 2021 competition, as one of the few entries in the BIPOC artist competition. Featuring McFly’s iconic characters and faces, seen throughout the city of Detroit Over 20 murals, the transformed Welcome Tent and Social Zone will feature multidimensional pop-up art experiences and live installations for ArtPrize attendees.
“This is a historic moment not only for me as an artist, but also for cannabis,” says the ArtPrize alum, Sheefy mcfly. “Cannabis use and its inspiration from radical art movements are well recorded. But it’s only now, as legalization continues to sweep through the United States, that we can finally begin to appreciate their long-standing and deep relationship, in broad daylight. What is that SKYMINT x Sheefy McFly collaboration and the tent are all about – sparking dialogue, creativity and new perspectives. ”
Has just been named “Artist of the Year” by the Sean Anderson Foundation, a non-profit organization founded by Detroit– native and American rapper, Big sean, McFly – whose work has been featured in Magazine Wallpaper, Architectural summary, The architect’s journalr, ArchDaily, Architect’s Review et al. – is known for his vibrant, abstract expressionism imbued with influences from pop-art, street-art, Detroit history and culture, and its African-American heritage.
During the 18 days of festival and competition, the “SKYMINT x Sheefy McFly Experience “ tent will continue to host a variety of interactive events for ArtPrize festival goers, including an intimate Paint & Sip course in collaboration with City Built Brewing Co. on September 25 And one October 1st. The OktoberFest event, also in partnership with City Built Brewing Co. ArtPrize attendees can keep abreast of newly added events taking place under the “SKYMINT x Sheefy McFly Experience “ tent while visiting https://www.skymint.com/artprize-2021/skymint-x-sheefy .
Since celebrating its 10th anniversary, ArtPrize visitors have cast 3.4 million votes, and the “part art, half social experience” event has awarded $ 4.6 million to artists across the country and around the world. ArtPrize was named “the most attended public art event” in 2014 and 2015 by the LondonThe art-based publication, The Art Newspaper, and the expressive and interactive public art event reported seeing up to 26,000 attendees per day since its inception. The 2021 ArtPrize festival and competition will start on September 16, and is expected to welcome over 500,000 visitors this year, with over 1,600 artists planning to participate until the last day of the event on October 3.
“The world needs a lot of healing right now,” says Mcfly. “Art heals and brings people together. The same can be said of cannabis. I am proud to be a part of this festival and really excited to know that the ‘SKYMINT x Sheefy McFly To live’ tent will remain in place for an entire year in Grand Rapids. ”
To vote for Sheefy McFly, ArtPrize 2021 visitors are encouraged to scan discoverable QR codes throughout the “SKYMINT x Sheefy McFly To live” attempted.
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ABOUT SKY MINT
Start of operations in fall 2018 and head office in Ann arbor, SKYMINT is that of Michigan leading vertically integrated cannabis company and largest medical and recreational licensee in the state. With two state-of-the-art indoor grow facilities as well as SKYMINT Farms ™, a sustainable 1,000-acre sun-cultivated farm, the company grows, processes, markets, distributes and sells a full line of branded cannabis products, including SKY MINT™, Nord Cannabis ™, Edible candies™, the Two joints™, which benefits the The Last Prisoner Project, and SKYMINT X DNA GENETICS. ™ In the same way that SKYMINT treats its plants like humans – looking after and caring for them by hand, and even playing music to them – every product is made. by hand to ensure the safest, cleanest, highest quality products at the best value. SKYMINT ™ products are available at the Company’s 15 SKYMINT ™ retail centers. As a premium cannabis supplier, SKYMINT ™ has developed a portfolio of the best cannabis brands available for everyday wellness, healing or just to get high in life. Happy plants. Happy people. Visit www.skymintbrands.com
ABOUT SHEEFY MCFLY
Coming from a long line of intelligent graffiti artists who have successfully moved on to the international art gallery circuit, Tashif “Sheefy McFly” Turner quickly became one of the most promising American artists of his generation. The critically acclaimed and popularly famous painter and muralist is an alum of Detroit College of Creative Studies, where McFly very skillfully and deliberately brought together a multitude of disparate traditions, practices and styles in his art to create a unique type of visual collage – one deriving in part from his Michigan origins founded, and in another by his African-American heritage. Showing a strong influence of Keith haring, Pablo Picasso, and Roy Lichtenstein, McFly’s style is a colorful mass of disembodied faces, eyes, noses and mouths that fit together like puzzle pieces. In 2017, Metro timetable readers voted it best artist of the year and his work has been featured in stunning solo exhibitions as well as group projects at the Red Bull House of Art and Playground Detroit. In recent years, McFly has made a name for himself with his colorful murals around Motor City. As part of the 2018 Murals in the Market festival, he painted Haring-esque figures dancing and twerking next to a man wearing Buffs with a cartoon word balloon saying “Detroit never left. In 2019, around a viaduct on Seven Mile and John R Road, he painted other Haring-style dancing figures, as well as the bold words “TECHNO IS BLACK MUSIC” and an anthropomorphic dog saying Detroit greeting, “What’s up.” This summer, McFly was commissioned to paint his largest public mural to date – the outdoor skating rink at Monroe Street Midway. He was also recently commissioned to paint a room, “Blue” for the Michigan Opera Theater.
Ally Galanty, 313.575.0361, [email protected]
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